Unpacking the Real Impact of Influencer Marketing

We recently hosted a brilliant livestream exploring the nuances of influencer marketing, and in the video below, our very own Toby Chishick—Head of Social Media and Content (and resident influencer-whisperer)—breaks down all the key insights.

This quick summary is perfect if you don’t have a spare hour (which, let’s face it, is everyone in our industry!), but if you’re keen to dive into the full livestream, just give us a shout! Spoiler: it’s not always about follower counts!