Last week we opened MJ in the West End and I received a lovely email celebrating my 9 years working for Situation. In typical fashion, this email slid into my inbox and went unread for a moment as it was keeping good company with dualling priorities of emails regarding opening night planning, team growth plans, [...]

The theatrical market in the UK has flourished anew since the pandemic, yet the dynamics of human interaction with live experiences have unmistakably shifted. At Situation’s London office, we've witnessed a robust recovery, but we were keen to delve deeper into uncovering the subtleties of the market's evolution since 2019. Situation's New York City office [...]

The Situation UK team has staff members from different countries, cultural backgrounds, and upbringings. Our differences bring vibrancy and authenticity to our marketing work. We pride ourselves on not only creating an office space and work culture that values diversity but also one that encourages differences of opinion so that the best idea wins. We [...]

Situation Group has offices in New York City and London as well as remote colleagues all over the globe — from South Carolina to South America. There are challenges in managing a global team, but the benefit of international expertise makes it all worthwhile. I recently sat down with two members of our team, Pippa [...]

People are spending time and money more carefully since the pandemic. Once avid-theatregoers are just not going to as many shows as they used to in the West End or on Broadway. With fewer trips to the theatre, shows are trying lots of different strategies to stand out. One that we’re seeing more and more [...]